{"id":1744,"date":"2026-04-27T18:03:12","date_gmt":"2026-04-27T16:03:12","guid":{"rendered":"https:\/\/swisswhoswho.ch\/?p=1744"},"modified":"2026-04-27T18:07:27","modified_gmt":"2026-04-27T16:07:27","slug":"quien-reinventara-la-globalizacion-suiza-esta-bien-situada","status":"publish","type":"post","link":"https:\/\/swisswhoswho.ch\/es\/todos-los-editoriales\/liderazgo-y-gestion\/quien-reinventara-la-globalizacion-suiza-esta-bien-situada\/","title":{"rendered":"\u00bfQui\u00e9n reinventar\u00e1 la globalizaci\u00f3n? Suiza est\u00e1 bien situada"},"content":{"rendered":"<p>Si la globalizaci\u00f3n pudiera hablar, dir\u00eda como Mark Twain: \u00abLos rumores sobre mi muerte son muy exagerados\u00bb. La \u00e9poca actual, que contiene sin duda los ingredientes de una aceleraci\u00f3n de la historia, combina el final de una ola de globalizaci\u00f3n con la aparici\u00f3n de la siguiente.<\/p>\n\n\n\n<p><\/p>","protected":false},"excerpt":{"rendered":"<p>Si la globalizaci\u00f3n pudiera hablar, dir\u00eda como Mark Twain: \u00abLos rumores sobre mi muerte son muy exagerados\u00bb. La \u00e9poca actual, que contiene sin duda los ingredientes de una aceleraci\u00f3n de la historia, combina el final de una ola de globalizaci\u00f3n con la aparici\u00f3n de la siguiente.<\/p>","protected":false},"author":1,"featured_media":1746,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"pmpro_default_level":"","footnotes":""},"categories":[25],"tags":[],"class_list":["post-1744","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-leadership-et-management","pmpro-has-access"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v26.8 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Qui r\u00e9inventera la mondialisation ? | Bruno Lanvin | SWW<\/title>\n<meta name=\"description\" content=\"Face aux mutations g\u00e9opolitiques et \u00e9conomiques, la mondialisation se transforme. 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